Real Life Local News Revenue Experiments: ONA19 session

Powered by a decade of pursuing local news revenue models, I got together a few friends doing similar work and hosted a session during the 20th annual Online News Association conference, in New Orleans, on Thursday.

The session was called Real Life Local News Revenue Experiments That Aren’t Advertising. Building on a 2016 lightning talk at the same conference, I published an essay a few days before the session to gather related thoughts and spark conversation.

My big takeaway: journalism is a strategy, not an industry. Or put another way, it is an approach to competing in any number of business models. For local journalism to thrive in the future, we need to find and experiment there.

Find notes, slides and more below.

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Lifetime Learning: listen to my IT Works commencement address

I was proud and charmed to be asked to address the spring 2019 Delaware graduating class of IT Works, an impactful, if small, workforce development program from nonprofit Tech Impact.

This cohort of 18 was the program’s largest so far, and in showing how powerful it is to give at-risk young people a free certificate program for tech support roles, they attracted enough friends and family that the audience was more than 100. The event was cheery, taking place inside the Wilmington offices of CapitalOne, a funder of the program.

You can read a version of my remarks here, or listen below (or download them here)

Here are 5 trends in ‘startup clusters’ I discussed in a lecture at Jefferson Innovation

Back in February I gave a lecture at Thomas Jefferson University Hospital’s ‘Innovation’ lab about trends in ‘startup clusters,’ or the modern, dense collection of next-stage companies.

I wrote about those trends here, and you can find my slides here (with my hilarious jokes). Below, for the hardy among you, watch my hour-long presentation.

Employer Branding is central to your passive jobseeker strategy

I’ve been writing, speaking and thinking a lot about modern talent-attraction strategies.

Not long after speaking at a DisruptHR event to define passive jobseekers, I recently joined an Employee Cycle podcast episode to dive deeper into the conversation. Listen to it here.

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Don’t try to be Silicon Valley: a SXSW panel

I moderated a panel on the topic of cities branding their entrepreneurship ecosystems.

In case you haven’t heard my ranting before: I think it’s silly for cities to talk about being the Silicon Valley of anything. Find my rants here and here and here.¬†Funny enough, I was leading that panel at SXSW, another important vibrant national tradition I don’t want cities to try to copy.

Below are some questions I asked and a wrap video from the Amplify Philly house, where I did the panel.

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What is your passive jobseeker hiring strategy? [DisruptHR]

Typically, hiring managers use the phrase “passive jobseekers” to mean people happily employed elsewhere whom they chase down because they have the right credentials.

Since these people don’t quite want the job, most of the research about these kinds of candidates shows they’re crummy: when approached by recruiters, they ask for don’t stay long and ask for too much money and, after all, they’re so hard to find they’re costly. Plus, most of this is happening on an ever more crowded LinkedIn.

But as we at Technical.ly have done more reporting and, actually, more work for clients on talent sourcing, I’ve found the established talent acquisition industry has a pretty rotten definition. It’s way too limited and that leads to limited strategies. That was the focus of a five-minute lightning talk I gave in October to more than 300 HR professionals at a DisruptHR event.

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Here are a few things I told a Young Professionals Council

Last month, I was the featured speaker in a regular CEO series hosted by the Young Professionals Council of the Chamber of Commerce of Greater Philadelphia.

More than 40 people kindly came out to hear me be interviewed. We talked about Technically Media, tech and impact trends and journalism. (Yes, there was an Amazon HQ2 question: I said I was betting on the D.C. market but thought Philadelphia had a strong enough offering that I refuse to be surprised if chosen).

Below I share a few other thoughts I shared, mostly prompted by audience Q&A.

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