Real Life Local News Revenue Experiments: ONA19 session

Powered by a decade of pursuing local news revenue models, I got together a few friends doing similar work and hosted a session during the 20th annual Online News Association conference, in New Orleans, on Thursday.

The session was called Real Life Local News Revenue Experiments That Aren’t Advertising. Building on a 2016 lightning talk at the same conference, I published an essay a few days before the session to gather related thoughts and spark conversation.

My big takeaway: journalism is a strategy, not an industry. Or put another way, it is an approach to competing in any number of business models. For local journalism to thrive in the future, we need to find and experiment there.

Find notes, slides and more below.

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Stop Lying About Your Employer Brand: Disrupt HR NYC

An employer brand should help professionals decide if your workplace is a good fit. Focus on quality, not quantity. Yet many hiring. managers purely focus on maximizing the number of applicants. It’s backward.

That was the focus of a DisruptHR presentation I gave at the NYC edition of the popular event series on May 19. I last spoke at the Philadelphia edition in 2017. Watch below.

Lifetime Learning: listen to my IT Works commencement address

I was proud and charmed to be asked to address the spring 2019 Delaware graduating class of IT Works, an impactful, if small, workforce development program from nonprofit Tech Impact.

This cohort of 18 was the program’s largest so far, and in showing how powerful it is to give at-risk young people a free certificate program for tech support roles, they attracted enough friends and family that the audience was more than 100. The event was cheery, taking place inside the Wilmington offices of CapitalOne, a funder of the program.

You can read a version of my remarks here, or listen below (or download them here)

Here are 5 trends in ‘startup clusters’ I discussed in a lecture at Jefferson Innovation

Back in February I gave a lecture at Thomas Jefferson University Hospital’s ‘Innovation’ lab about trends in ‘startup clusters,’ or the modern, dense collection of next-stage companies.

I wrote about those trends here, and you can find my slides here (with my hilarious jokes). Below, for the hardy among you, watch my hour-long presentation.