Technical.ly is honored for its “journalistic impact”

I’m proud to share Technical.ly was awarded the “Journalistic Impact” award (in the large tier no less!) last night in Chicago by the well-regarded LION: Local Independent Online News Publishers!

The leading driver was our big THRIVING reporting project on economic mobility, and I’m so proud that our other multi-local reporting was honored too. Best I can remember, this is our first proper journalism award, and it’s a big one — even though our communities have often kindly honored our work!

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How to use brain science to tell be stories: Story Genius

Your novel is only half the story. The other half already happened.

That’s from the 2016 book from literary agent and story consultant Lisa Cron called “Story Genius: How to Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years Writing 327 Pages That Go Nowhere).”

I love ‘writing about writing,’ and this book is one of the most commonly cited works among writer groups. Because of that, lots of writers have opinions on the book. For my money, it did just what it aims to do, and I appreciated Lisa’s approach. I’ll recommend it just like it was recommended to me.

This book includes a bigger concept that I found insightful: The reason stories attract so much attention is humans evolved to seek self-awareness and understanding from them. “The purpose of story — of every story — is to help us interpret, and anticipate, the actions of ourselves and others,” Cron wrote. “We don’t turn to story to escape reality. We turn to story to navigate reality.”

Below I share my notes for future reference.

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Why do so many people hate journalists so much?

Why do so many people hate journalists so much? I think part of the answer is journalism isn’t only what you think it is. Gimme a sec.

Spoiler: I’m a journalist but more properly I’m a guy who founded a local news organization 15 years ago. Still going! So my entire professional career has been spent on the sustainability of local journalism. Career choices!

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The Journalist the Murderer

Journalism can only be done adversarially — or immorally.

So argues the 1990 book The Journalist the Murderer by Janet Malcolm, which was first a serialization the year before in New Yorker. The nonfiction book is today considered a seminal work in journalism ethics, and related fields. Though frequently referenced in other works I’ve read, I only now finished the short book.

Malcolm focuses on the relationship between a journalist named Joe McGinniss and a man named Jeffrey MacDonald, who was accused of murdering his wife and children. McGinniss wrote a 1983 bestselling book about the case, which then became a popular movie, but was later criticized for his handling of the relationship with MacDonald, resulting in a high-profile libel case. In short, McGinniss was accused of portraying himself as sympathetic to MacDonald but always planning a damning book. Malcolm takes this narrow example to draw wider conclusions, including the nature of truth and how it is represented in journalism.

Below find my notes for future reference.

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Newspapers were once the big tech platform companies everyone hated

This is adapted from a Twitter thread.

There are many parallels between early newspapers and today. Like then, today big tech platforms are vilified for taking creative destruction to a more harmful end to civic discourse.

Then partisanship and misinformation gave rise to the modern concept of editing. Perhaps something akin is happening again.

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Three emerging approaches to local journalism

It’s no longer quite right to say journalism as a whole is imperiled by the internet-age. In the last decade, powerhouse national outlets have made the business model leaps. Other important and influential national and global organizations gather and produce valuable information for the civic good. Their concerns are now with truth and partisanship and objectivity. These are heady issues but they’re not directly revenue problems.

This is different from publishers with a geographic focus; previous business models don’t comport simply with web-powered scale. Local journalism is very much in crisis. I know this personally and professionally, so I follow trends closely with an applied viewpoint

I’ve long thought that we at the news organization I cofounded a decade ago are something of an outlier, trying to approach local reporting through a for-profit, multi-local strategy. (I wrote here about why Technically Media is not a nonprofit). Recently though I’ve noticed that we may fit into one of three broad approaches I see tackling local news.

This is made clear by the strengthening of the country’s superstar national commercial journalism providers as the collapse of the dominant local forms continues apace. Web-powered scale has laid bare that national and local outlets are in entirely different categories. 

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Media Funders: Value the difference between Creation and Distribution

This post will draw a very bright line between the Creation and Distribution of verified information for communities, and argue for that distinction’s importance for understanding today’s news-gathering and journalism climate.

One of my favorite pieces of business-reporting conventional wisdom is that everything in the economy is cyclical. It just depends on how big the circle is this time.

That goes for business building. As early web entrepreneur Jim Barksdale famously put it, “there’s only two ways I know of to make money: bundling and unbundling.”

Information gathering (what we roughly call “journalism” today) has been a strategy for businesses for half a millennia. In its early commercial forms, the act of gathering that information and the act of distributing it were essentially two different businesses. In Barksdale’s parlance, they were “unbundled.”

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What the Committee of Seventy should teach other nonprofits about publishing

The Committee of Seventy is a 110-year-old local good government activist group known best in Philadelphia for its oversight of city elections. With the retirement of their popular newsman-turned-leader, the nonpartisan nonprofit is seeking a new Executive Director. This is also a unique opportunity for the group to update how it can best serve its mission to combat corruption. It has a clear alignment with public affairs journalism — something other mission groups should learn from.

For my undergraduate academic year 2004-2005, I was a policy intern at Seventy, spanning outgoing director Zack Stalberg and his predecessor Fred Voigt, whom I also interviewed for a college thesis project. From then through to my Election Day volunteering, I’ve long been inspired by their work.

But like Stalberg was meant to do when he replaced Voigt, Seventy is again in need of an updated look at how it can best accomplish their goals. If I were to launch an organization with the goals Seventy has today, in an era with newfound opportunities to build civic-orientated coalitions, web publishing for audience building would certainly be part of the strategy.

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The difference between a beat reporter and a features writer

Producing acts of journalism to inform a community can get done with different approaches. There are those who follow one community closely and those who offer the broader narrative to a wider audience.

In news parlance, it’s the beat reporter and the features writer, and it’s tied to the idea of choosing deeper impact or larger scale. I’ve developed a better understanding of the differences in these specialties over the last few years, in both hiring, following and familiarizing myself with the work of my peers.

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Journalism isn’t what we should try to save: Philly example

A couple times a year, someone in Philadelphia technology will say to me, what that community really needs to broaden its prominence is “its own Tech Crunch,” a reference to the established and influential tech business blog with Silicon Valley roots. The implication is, with all due respect to the maturity of Technical.ly Philly (relative to our newer, smaller markets) and its readership and regular events, that Philadelphia needs a megaphone to a global audience of investors and talent.

When someone says this, I hide my cringe and instead I politely nod, before changing the subject.

Of course, a statement like that shows a profound lack of understanding of audience, goals and impact in online media. Tech Crunch is established and influential because it covers big, well-funded tech business nationally, not a fledgling community in a non-traditional hub. Technical.ly Philly looks the way it does because of where it is. It doesn’t have national readership because it isn’t national in focus. The people who say “we need a Tech Crunch,” are confusing outcomes and solutions (Silicon Valley was the global tech leader first, then it spawned Tech Crunch, not the other way around).

Put another way: Media is a Mirror. This is a problem that happens elsewhere.

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