Are Twitter and Facebook slow on monetization for fear of advertising?

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The funny thing is that with all their growth, Twitter and Facebook haven’t made a damn dime yet — despite all the hemming and hawing about their influence, most recently in the Iranian post-election dramatics.

With their incredible traffic, there was a time when advertising would seem like a natural choice. Even though they are considered among the most powerful Web products, they seem to be missing monetization possibilities, if not outright ignoring them.  Twitter is trying “innovative” revenue streams like, maybe, TV shows.

Could it be part of the fear that advertising prices could be in trouble?

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Technically Philly vies for Knight-Batten Awards for Innovations in Journalism

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Update: We lost.

Grant money in journalism is flowing freely in a tightened economy and a historic juncture in print media.

Seems like an opportunity.

So, my two partners and I, who founded Technically Philly, applied for the Knight-Batten Awards for Innovations in Journalism, a $10,000 grant to support new ideas in news. See our submission here.

We thought bringing together two niches — the geography of Philadelphia and the industry of technology and innovation — and diversifying revenue streams — going beyond advertising — was a new enough model that it might catch the eye of a judge or two.

We walked into a meaningful business, social and startup community in a major metro region’s creative economies and began reporting, relying on our interests in social media, community reporting and professional and ethical journalism.

We recently introduced advertising — a small first step in monetization –and feel that a grant for $10,000 could afford the three of us an opportunity to work full time for perhaps as much two months or more. Considering how pleased we are with our traffic growth and the response from the community, we’re thrilled by even the chance at the opportunity to give full time to a project none of us have been able to offer even part time thus far.

Unfortunately and entirely unsurprisingly, there is some stiff competition from the nearly 100 submissions that were entered.  Below I share some of the more interesting submissions I saw and my thoughts on our viability.

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The state of social networking: what site is the best, the worst, a waste

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I’ve written about social media here more than I’d probably like to admit.

These social networking sites are transforming the way we receive our news and information. There’s no secret there.

But they keep popping up, so much so that I’ve stopped joining them, because I never know when enough’s enough.

Newspapers are still figuring out the power of the conversation, and some say that media in general is covering social media more than they are using them. It just seems no one seems interested in deciding what is worth anyone’s time.

The real lesson is that social networking and other media are tools, plainly and simply. Not all are good for everyone.

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Inquirer: Philadelphia's fine arts and social media

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I was interested to cover the convergence of social networks and fine arts institutions in a story running in today’s Inquirer. While it focuses on Philadelphia examples, there are broader implications, I think.

On Valentine’s Day, Pennsylvania Ballet staff members stood in the Merriam Theater’s lobby handing out coasters that bore what might have seemed a strange suggestion coming from an arts organization: Go to our YouTube channel.

What the mostly graying matinee audience made of the invitation to an online video-sharing site is unclear. What is clear is that the Pennsylvania Ballet is not alone in lusting after online social-network users.

The Kimmel Center has a Flickr photostream. The Curtis Institute of Music is on LinkedIn. The Arden Theatre and the Franklin Institute use Twitter. The Philadelphia Orchestra has a MySpace page. Read the rest here.

Go read the story and comment, Digg it here, and then come back and see the extras that didn’t make it into print.

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Why MySpace sucks, is lame: its shortcomings and possibilities

I got a comment from “Mike” on a post early last month.

Interesting post. Curious on why you say “MySpace is lame.” I read recently that MySpace is among the most-visited Web sites with over 1b visits per month…

Of course he is right. MySpace remains one of the most popular Web sites in the world. I have a MySpace profile page, too. So why do  I still contend it’s one of the lamest sites on the Internet?

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Your digital legacy: we know your wild past won't forget, but who doesn't?

Image by Steve Carroll

We already got the message. Twenty-somethings of today, I suspect, are already careful about their presences online. We were coming to professional age when we were first joining social networks.

But the conversations seems to be ongoing.

The Economist magazine has released its annual forecast for the coming year, and, among their predictions, the U.K. politics magazine says 2009 may be a year in which the social networking phenomenon will reach critical mass: hurting security, employability and socializing.

Hear their audio and my thoughts below.

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Youtube: my one-year anniversary emits thoughts as a device

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I was fairly late in joining Youtube – one year ago today, the day after I launched this Web site.

My roommate first told me about the video sharing and hosting site in November 2005, a year after it launched and a year before Google purchased it. However, I didn’t even think to join it until last December, when I put this site up and realized it was decidedly 1999-like without any multimedia.

Video was a first go. One year later, I have some thoughts on Youtube’s use as a social networking tool, how it moves forward and what it will mean in the future.

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Your best friend (online): how many social networking relationships make love?

You’re a member of a dozen or more social networking sites. Same goes for someone you’ve never met but know online, professionally or otherwise. When does that online relationship get weird?

I’ve never met Greg Linch.

He’s the editor at large for online and multimedia at The Miami Hurricane, the student newspaper pf the University of Miami. On my side of things, I’m fresh out of the setting of another large, celebrated college newspaper with a recent flurry of multimedia interest: The Temple News, of Temple University in big, beautiful Philadelphia.

So, in the small circles of young, Web interested journalists, Linch and I have professionally crossed paths. Things went and got serious when we started following each other on Twitter.

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The new Facebook bumbles on

From EverybodySucksButUs.com

Even if I am just a couple months into my Facebook life, I believe it is fair to say there is lots of complaint against its new version – beyond just common resistance to change. I’ve jumped into things with Facebook – and MySpace for that matter – so I think I’ve got a sense of how obsessively people take their social networking.

Recently I posted a collection of the most widespread and best articulated rails against the new form. That post on why the new Facebook sucks is just a small matter.

After that post, I was invited to join a Facebook group called People agains the New Facebook System – with more than 100,000 members. There are others here, here, here, and here – I’m sure there are more.

I got a comment on my post mentioning one could revert back to the old version – which I did. There was a delay in the rollout, but now – there’s no going back, the new version is the only version.

Does any of that actually matter? Any thoughts?

The new Facebook sucks

I am new to Facebook – though I have gotten on my hustle to maximize readership output from it.

At the end of July, the social networking giant announced a new version they were rolling out. Since joining, I ignored the offer to voluntarily take it on – having found to like Facebook and heard rumors of the its next model falling short.

Well, on Wednesday night the trial ended, and I got the new version. Oh, the rumors are right – the new Facebook sucks. The social utility gets criticized all the time, for things like restricting user freedom, having once-revolutionary but now outdated news feeds, and its spam-like applications. Now it seems to have taken a step backwards.

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