First 100 days as CEO of the Philadelphia Public Interest Information Network: advice for Neil Budde

Neil Budde in July 1997 as Wall Street Journal interactive editor. Photo by Ted Thai for LIFE magazine.

A leader for a major public affairs journalism project at Temple University in Philadelphia began his role last week.

I was excited to find in February that Neil Budde, whose claim to fame is being the founding editor of WSJ.com, would be the CEO of the new, temporarily-named Philadelphia Public Interest Information Network. Everyone closer to the project than I and others who know Budde in other ways have all had positive remarks.

The impact of an organization like that on information communities in Philadelphia can be a thrilling thing to watch. By way of full disclosure, I did have early-stage conversations about the position and the project on the recommendation of others. That said, I’m eager to have further discussion with Budde.

With all that said, I wanted to share some thoughts on what goals Budde might seek in his first 100 days the PPIIN CEO.

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Open city data in Philadelphia: the obstacles and triumphs of the L&I example

A screenshot of a draft of the License to Inspect tool, built by Azavea for PlanPhilly using the new L&I app. Click to enlarge.

A feature story covering the as-yet unreleased Philadelphia Department of Licenses and Inspections API-based online tool ‘License to Inspect,’ its inspiration and hope was published on Technically Philly Monday, a story I reported and wrote during the last couple months.

It is the last major feature of the Transparencity grant project I’ve been leading, and one of the more detailed investigative reports I’ve done in my journalism career. The feature, which details the nearly two-year struggle to go public with a project with internal support, is meant to show the lessons learned and obstacles faced in the hopes that future city agencies can more efficiently release their data publicly for development and citizen use.

Give it a read, for lessons to be taken for any local government. and then find some of what didn’t make it into the piece below.

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NBC Philadelphia ‘Request for Proposals Cooperative Arrangement with Non-Profit Local News Organization’

As part of its agreement with FCC to take over majority stake in NBC Universal, Comcast pledged to, among other things, bolster local news.

A half dozen NBC local affiliates, including Philadelphia, announcing a request for proposals to partner with nonprofit news organizations is just that.

I’d sure hope attention is being paid by WHYY and its NewsWorks initiative and the Philadelphia Public Interest Information Network, both of which could create some dynamic, interesting partnerships with a broadcast outlet with a large online audience to boot.

Applications are due next Friday, July 22. Details and applications here.

What the Philadelphia Public Interest Information Network should be

If all the timing was right on track, some time this month or next, a CEO might be named for a new collaborative nonprofit news and information project being initially funded by the William Penn Foundation.

As first shared here, the deeply invested regional foundation put an initial $2.4 million onto the table to form with Temple University a Center for Public Interest Journalism, which is being charged with initially housing the currently named Philadelphia Public Interest Information Network and represents the largest gift the university’s communications school ever received. What that will be, well, that’s up to the as-yet-unnamed CEO.

(Full disclosure, yup, the William Penn Foundations funds the Technically Philly Transparencity open government coverage project and CPIJ was the title sponsor for this year’s BarCamp NewsInnovation, so let’s go ahead and assume that I have absolutely no objectivity about anything written here.)

Now, I’ve shared broadly what I’d do if I had $7 million burning a hole in my pocket and wanted to drop it the news pot, but, after a few dozen conversations on this topic, I wanted to get a bit more detailed with my thoughts on what PPIN should be.

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Philadelphia media ecosystem: a profile by Net News Check with a nod to Technically Philly

A surprisingly fairly comprehensive take from Net News Check on the Philadelphia media ecosystem, including the William Penn Foundation investment, the WHYY Newsworks initiative, Philly.com and others, like Technically Philly:

In addition, journalists set free as the city’s newspapers spiraled into bankruptcy have founded independent Web sites, said Chris Satullo, executive director of news and civic dialogue at a site launched in November by WHYY, the local public radio and TV station. And journalism programs at Temple and LaSalle Universities turn out a steady stream of tech-savvy grads eager to add to the mix, he said, pointing to TechnicallyPhilly.com, a Web site founded by three recent Temple grads as an example.

Phillymag coverage of William Penn Foundation taking on News Inkubator concept

Illustration by Samuel Rhodes for Phillymag

In this month’s Philadelphia magazine, former CityPaper news editor Jeff Billman covers the forthcoming William Penn Foundation-funded news institute at Temple University and notes its roots in Technically Philly’s News Inkubator pitch:

…Quality journalism costs money to produce; these sites need both enough readers to attract advertisers and somebody to sell them ads. And that’s where the incubator comes into play. Ultimately, it may build upon an elegantly simple proposal pitched (unsuccessfully) last year by local tech blog Technically Philly to the Knight Foundation’s News Challenge: Packaged together, a dozen or more independent sites could offer advertisers hundreds of thousands of visitors, rather than a fraction of that on their own...

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It’s seen as a great compliment that News Inkubator in any way influenced.

Click to enlarge.

Transparencity: Leading a Technically Philly open data grant project

On behalf of Technically Philly, I have started work on a six-month, William Penn Foundation-funded journalism project called Transparencity, covering the open data movement in Philadelphia, as was announced this morning.

Conducted in partnership with the Institute for Public Affairs at Temple University (which is chaired by my college honors thesis adviser), the project’s focus is “toward collaborative projects using technology and journalism to increase the availability and use of actionable government data.”

The support helps bolster existing coverage and allows me to strengthen relationships with new and previously only tenuous sources. Read all about our goals and expectations on the Technically Philly post here.

Those outputs show our work will extend beyond traditional coverage, but, to start, that has been a large part. I’ll update more here on the reporting that I am doing.

The William Penn Foundation is technically funding the nonprofit Institute, which, in serving as our fiduciary agent, is contracting out for-profit Technically Media Inc.’s Technically Philly news site. …Did ya get all that?

William Penn Foundation three-year $2.4 million investment in Philly journalism

The William Penn Foundation board of directors has pledged a three-year $2.4 million grant to Temple University to incubate “a new organization designed to strengthen our region’s capacity for professionally-produced public interest journalism,” as described by strategic consultant Michael Greenle.

“This will fund journalism, support other outlets and find and cover gaps in coverage,” said Greenle in a small meeting of stakeholders yesterday. It may likely take at least a year for real momentum to happen here. Various matching grant efforts are expected to boost that overall total, in addition to future revenue plans, Greenle said.

In 2011, the grant would create a collaborative Center for Public Interest Journalism housed at Temple, which would serve three main functions:

  1. ‘One Stop Shopping’ — Centralized resources from Temple that could benefit public affairs journalism in the region (like MPIP, the computer science program, the journalism program) to be offered to partners in some way.
  2. Incubate Collaboration — This center will incubate a collaborative effort that will take a more active role in public affairs journalism that could very well look like this or portions of this. Or not. That’s to be left up to senior staff, as explained below.
  3. Host Events — Create a broader dialogue among journalists by housing the existing Phiji series and, as I thought, perhaps involving the BarCamp NewsInnovation event we and Technically Philly have put hosted at Temple.

The foundation’s interest in this space was first addressed publicly here after a stakeholders meeting last January. Greenle’s recommendations and work with the foundation follows previous research from the JLab institute announced in April. This project is influenced by proposals set forth by my colleagues and me at Technically Philly.

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Foundations should require public art displays, rehearsals and performances

The movement is already afoot, put on most prominent display by the Knight Foundation’s Random Acts of Culture, but I crave more.

Last Wednesday, I was waiting to meet someone in the food court beneath the giant Comcast Center in Center City Philadelphia. Then people started singing, as you can sort of make out in the above photo. Turns out it was a new performance by the Opera Company of Philadelphia. It was cool, not only watching the rehearsal, but all of the people stop and watch the rehearsal.

But here’s where I think it gets fun.

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If I had unlimited money to invest in growing Philadelphia journalism

Smart people are making calculated investments in Philadelphia’s journalism community.

It’s clearly something about which I am passionate and devoted. It’s also something I put a lot of thought into. This weekend, I found myself returning to a thought process of the past, just free associating everything I would invest in if money was no object toward growing Philadelphia journalism.

Of course, money is a big object, but the brainstorm can help. I share my thoughts below and would love to hear what I am missing or what I seem to be paying too much attention to.

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