Examples of journalism strategy outside news organizations

Journalism is a strategy, not an industry. More verb than noun.

I’ve written for years now about what I called “Journalism Thinking,” and so I cxontinue to collect examples of what I consider acts of journalism produced outside of news organizations. Consider this a place for me to gather these examples for future use.

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What I’ve learned from being threatened with legal action as a journalist and news publisher

Following a series of well-reported stories by Technical.ly on a startup in turmoil (including this most recent one), the founder threatened legal action. I’ve been here before.

In fact, I had drafted here a blog post from 2013 (!) that I’m refreshing for these purposes. Once or twice a year, we at Technical.ly get some kind of threat of legal action. Sometimes this amounts to a cease and desist letter, once it was formal-sounding demands for reporter notes and more often it is bluster.

Most usually though, our legal counsel advises us to stay quiet. No use inflaming the situation. But this time, one of the startup founder’s allies posted on social media a criticism of my reporter. That gave me cause to post this video response on social here (and embedded below for ease).

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How to have better conversations

“We expect more from technology and less from each other.”

So argues Sherry Turkle, an academic and author, in her 2015 book “Reclaiming Conversation: The Power of Talk in a Digital Age.” Turkle is a professor of the social studies of science and technology at MIT. This book is part of a portfolio of hers that examines the impact of technology on human communication and relationships. Turkle argues the increased use of technology in everyday life has changed the way we communicate, and that this shift has had a negative impact on our ability to engage in deep, meaningful conversations. In the ensuing seven years this storyline has only grown.

Turkle argues that our constant use of technology, such as smartphones and social media, is eroding our ability to have meaningful conversations and empathize with others. She suggests that we need to reclaim conversation as a means of fostering deeper connections and understanding. The book also explores how technology is affecting the way we interact with ourselves, and how it can be used to foster self-reflection and self-discovery. Overall, the book is a call to action to put down our devices and engage in more meaningful face-to-face conversations.

Below I share notes from the book.

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What a feud between YouTuber Coffeezilla and influencer Logan Paul says about journalism

This started as a video, thread and post.

Two communities I follow that don’t overlap much: (1) Those who are following the battle between YouTuber Coffeezilla and big-time influencer Logan Paul, and (2) those who focus on journalistic process and integrity.

I’m here to tell you these conversations are one and the same.

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3 ways journalists can use AI writing ethically

This was originally a video, post and thread elsewhere.

ChatGPT is especially scary to journalists because AI writing feels a lot like cheating. But it doesn’t have to be. Here are three ways I’ve experimented with AI writing that don’t break any journalism codes:

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I Never Thought of It That Way: notes on having difficult conversations

Our whole lives bring us to each opinion we hold.

Or, as Mónica Guzmán puts it: “We don’t see with our eyes after all but our whole biographies”

Guzmán happens to be an old friend from early in our journalism careers. She has since joined a movement for more civil discourse. Her latest step in that work was publishing last year her book I Never Thought of It That Way: How to Have Fearlessly Curious Conversations in Dangerously Divided Times.

I’m inspired by Guzmán’s work and her approach. The book reads as a kind of manual for engaging across the political spectrum, and is part of a movement of advocates, nonprofits and organizations intending to improve civil dialogue. Guzmán advises us to pursue INTOIT moments, or “I never thought of it that way.” When do those moments confirm or challenge our beliefs?

To get there, she guides us to ask good questions that follow CARE (curious, answerable, raw and exploring). Examples includes asking “How did you come to believe?” rather than why do you believe this. Another one she likes: What am I missing? Most generally I appreciated her guidance: “The most important thing about bridges is not It to cross them but to keep them.”

Below I share my notes from the book for my future research.

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Three types of “Journalism Thinking” coming from outside news organizations

This was originally published as a tweet thread.

I’ve spent 15 years obsessed with the bleeding edge of journalism, marketing and online community building, and I finally have a grand unifying theory for what is happening — and where this is going.

If you’re interested in how we learn and connect together, hear me out ?

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FREE SPEECH: its history and future by Jacob Mchangama

Free speech has a long history. Long enough that we know the pitfalls so well that they have nicknames.

There’s Milton’s Curse to describe the tendency for emerging leaders to defend free speech, only to walk backward once they are in power. More recently, we added the Streisand Effect, nicknamed after Barbara Streisand’s failed 2003 attempt to keep photos of her Malibu home off the internet. Her failed resistance generated far more attention.

This long, fragile and volatile path for free speech is the focus of the new book Free Speech A History from Socrates to Social Media by Jacob Mchangama. It is thorough, important and enjoyable. I recommend it. Below are my notes for my future research purposes.

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All the News That’s Fit to Sell: notes on mass media business models from the 2003 book by James T. Hamilton

The fractured media landscape we have today was already breaking apart two decades ago, and the economic models that underpin them predicted what we have today.

That’s the benefit of reading All the News That’s Fit to Sell, a 2003 book from James T. Hamilton, a well-respected journalism professor. I’ve read Hamilton’s work before, and this book was one I’ve long had on my list. I enjoyed the work, which is just as relevant 20 years later.

His research is helpful for my understanding of journalism models that I’ve spent my entire career working on. The book is also helpful for those interested in a dispassionate outline of the beginnings of the digital transformation of media – which we’re now fully immersed in.

Below I share notes for my future reflection.

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Imagine a kind of Community Criticism Readiness Index

Imagine a Community Criticism Readiness Index, a tool to assess whether residents have someone to turn to in times of uncertainty. When faced with questions of identity, impropriety, or anonymity, who would they contact, and how would they share information?

In the 20th century, news organizations were often that go-to ally. What I call “journalism thinking,” shaped by those institutions, proved particularly effective in bridging the gaps where laws, frameworks, or formal institutions fell short. Law enforcement, advocacy groups, government agencies, and attorneys all play critical roles in society—but humans didn’t evolve within legal systems. We evolved within stories.

Journalists, then, have long been storytellers in the service of justice. While their work famously uncovers high crimes, far more often they help communities make sense of their everyday lives. Journalists operate not as enforcers of the law but as mirrors and mediators. Their power comes from an audience relationship built on trust, consistency, and curation.

To construct a Community Criticism Readiness Index, we might survey hundreds of individuals across diverse circumstances:

  • What would you do if you observed something you perceived as immoral but not illegal?
  • Who would you tell if a neighbor uncovered a brilliant solution to a persistent problem?
  • How would you respond to evidence of regulatory capture?

The index would consider input from at-risk populations and privileged groups, spanning communities both traditional and web-based. These subcommunities—rapidly forming thanks to digital organizing tools—need critical eyes as much as any long-standing institution.

What I’ve observed from informal studies is that many communities no longer have the trusted outlet that once played this role: the local newsroom. While national journalism and advocacy at the highest levels have rallied to respond to crises in recent years, the decline of local journalism remains an unresolved and growing threat to civic society. It’s a problem akin to climate change: pervasive, systemic and requiring broad collaboration to address.

Over the past decade, more people have joined the effort to rebuild local journalism, but there is still so much work to be done. And like climate change, market factors will play an essential role in the solutions we find.

This is an essay about the future of local journalism and the approaches we’ll need to sustain it in the decade ahead. If we’re to protect our communities’ ability to criticize, reflect, and rebuild, we need tools like this index—and the local newsrooms that make those tools meaningful.