Six month old trend, then I'm ready to join: is your newspaper like that too?

I am now the proud owner of an mp3 player – my first.

It’s a trend of my coming to any popular phase months too late. Sometimes by choice, sometimes not.

In anything, from electronics to music to business innovation in media, there are trend-setters, followers and late-comers. Which are you, and which is your organization?

Continue reading Six month old trend, then I'm ready to join: is your newspaper like that too?

My apologies to Philly.com: how the Philadelphia Inquirer, Daily News and Philly.com are related

The Philly.com icon that welcomes you to their headquarters on the 35th floor of 1601 Market Street in Center City Philadelphia.
The Philly.com icon that welcomes you to their headquarters on the 35th floor of 1601 Market Street in Center City Philadelphia, as seen on Jan. 8, 2009.

I owe Philly.com an apology.

I got heavy traffic on a recent post of mine in which I complimented the video product  (particularly Philadelphia Business Today) but regarded it as incomplete in many ways. I haven’t shifted much on my analysis, but I have learned I put the wrong address on the post. Find out where it should have gone below, and what every newspaper – or company, or organization, or individual – can learn from it about branding.

Continue reading My apologies to Philly.com: how the Philadelphia Inquirer, Daily News and Philly.com are related

SHRM: Smart Wireless Connectivity Key to Data Protection

My first story for the Society of Human Resource Management magazine appeared online yesterday. It focuses on the dangers that face mobile employees who use unsecured wireless networks and what human resource professionals need to know about the trends.

You can’t read it because it’s by subscription. Instead, I’ll give you my lede and what I cut from my first clip in a trade publication.

Continue reading SHRM: Smart Wireless Connectivity Key to Data Protection

The equipment of this freelance multimedia journalist: How I became a better reporter this Christmas

It may seem like another cost, another obstacle to your dream. That’s because it is. Journalism students face the challenge of getting professional experience from newspapers and magazines that often don’t pay. Buying the multimedia equipment that would have to be part of anyone’s journalism tool box does cost money that many young journalists, fresh freelancers or recently-unemployed reporters don’t have.

So, I took three years, much of my own money and at least two gifts to accumulate what equipment I think to be important for a developed, independent multimedia journalist. Yesterday, I was thrilled to be given the last of the below items as my family Christmas gift.

All that said, these are tools, not rules. While I am by no means independently wealthy, much of the world doesn’t have the financial resources with which I am blessed.

So, here’s my triage of multimedia equipment, what you need most.

If even time doesn’t offer an opportunity for you to build on this tool box. Take heart. Nothing on the below list could replace hard work, smarts and persistence…. lots and lots of persistence.

Continue reading The equipment of this freelance multimedia journalist: How I became a better reporter this Christmas