Is distribution king, not content?
That’s the question posed here by Alana G.
Consider a simplified 2×2 matrix: content is either good or bad and distribution is either good or bad. Bad content with bad distribution is going nowhere. Good content with good distribution is in the best position to succeed. But there’s a lot of sports [...]
Christopher Wink is the marketing director of Back on My Feet, a homeless advocacy nonprofit based in Center City Philadelphia. A resident of the Fishtown neighborhood, I am also co-founder of Technically Philly, a news site that covers technology and innovation for the region, and Web editor and business manager for NEast Philly, a hyperlocal news site for Northeast Philadelphia. I also maintain a freelance writing and editing portfolio. On this site, I share clips and write about the future of news, social media and entrepreneurship. The opinions posted here, of course, are no one's but my own, and so should not reflect my employer.
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