Late at a bar in my neighborhood, a friend asked me: how are you innovative?
His general assessment was that Technically Media, a consultancy, and Technically Philly, a news site, weren’t particularly innovative or interesting for 2011. We’re an online-based startup of 20-somethings creating journalism-fueled content. That might barley bass for envelope-pushing in the late 1990s.
Sure, we think editorial strategy — in which all organizations create content to build audience to have impact — is interesting, and that’s a big part of what we’re doing, but I wasn’t satisfied.
So I’m going to share what I came to: the five criteria of news entities of the future.
Continue reading Five criteria for the flourishing of news entities of the future