Last week I saw Mike Topel got a ‘digital content’ promotion over at Philly.com.
It’s worth noting that I’d bet a lot of old head Inquirer folks will remind others that the paper tried something not unlike hyperlocal with its Neighborhoods initiative, dropping Inqy staffers to every gosh darn civic meeting around. It didn’t take, from what I hear.
That said, this is surely part of what Dan Victor and company are doing over there, and I’m always excited to experimentation. I support people doing anything with a plan. Maybe it’ll fit into my vision for what Philly.com should become.