At least one of my friends, among the more talented photographers of my talented contemporaries, took issue with this. For freelancers out there, it’s important to understand what and why you can and should offer potential clients.
You have a resume, clips, maybe even a standard cover letter you dust off for applications or to forward to new contacts. But do you have any idea what it is that actually makes you special – if you think you’re special at all?
Get on board and get yourself a checklist of the qualities or experiences you have that make you special, that you can share in an interview or even in a casual conversation with a potential network. You need a mental resume.