Finding an audience, a focus and a voice involves place, time and circumstances.
So, I knew what I’d talk about when I arrived at Hackensack University Medical Center the first week of July to see Matthew C. Sheehan, my best friend from growing up in northwest New Jersey who had long been looking for something meaningful to write about and had just been diagnosed with a rare blood disease.
Let’s get you to write about enduring the often-maligned U.S. healthcare industry at a time of great national interest. Of course, Matt, who graduated in May 2008 from the University of Massachusetts-Amherst with dual biology and journalism degrees, already had it in mind.
With graciously offered hosting space from my Philadelphia partner in media obsession Sean Blanda, a WordPress template and a few hours of my tinkering and Matt’s first couple weeks writing, I present MyPICCLine.com, his personal journey through the healthcare industry.
Continue reading Introducing @MyPICCLine: a patient’s account of the healthcare industry