ONA 2011: conferences are good for more than just their sessions [VIDEO]

My colleagues Sean Blanda, Brian James Kirk and I learned plenty at the 2011 Online News Association conference in Boston, but we also did more touring and connected more with old friends and colleagues than last year. We even sneaked out to use the city's new bicycle sharing program and visit Fenway Park, among other sights. We were in Boston for the conference from Sept. 22-25. Photo by some lady who took the camera from her elderly father.

Sometimes, if not most times, what happens outside of the sessions can be what’s most valuable about a conference.

I learned plenty the traditional way at the 2011 Online News Association national conference, held in Boston this weekend Sept. 22-25, but I surely got more out of reconnecting with friends and colleagues from other markets, even more than I remember doing at past professional events. It also didn’t hurt that I dove more into Boston than I have while visiting elsewhere for work travel.

ONA has been a national convener among news innovation conversations for more than a decade, and more locally, I’ve been involved with reviving the Philadelphia chapter of the group.

Full disclosure: this year, I was able to attend thanks to the very generous support of the Center for Public Interest Journalism at Temple University and the Wyncote Foundation. I was able to attend last year with similar support from the William Penn Foundation, which has additionally funded the Transparencity reporting project I have led.

After a few years co-running a sustainable niche news site, participating in the online discourse around news innovation and attending events like ONA and others from the Aspen Institute, the University of Missouri and, yes, our own BarCamp NewsInnovation, I felt like attending the event was just as important to talk shop with others doing similar work across the country as it was to catch up on a lot of in-session conversations that felt less relevant to where we are professionally.

Tourism and good, smart friends aside, below I share what I learned in a conference’s traditional way.

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