A treasured former coworker of mine posted a nice tweet, recalling that I got in her (and other reporters!) ear a lot about our beat (tech and business and blah blah blah). If you’re feeling lost, remember: Where are the people stories?
Boring interview? Lost in the details? Ask the person why they do what they do. Ask them how they ended up living where they do. Ask them what else would they do if they couldn’t do this job. Anything to get it back to the people.