How to get a reporter to care about your business: a Lean Startup presenation
When pitching your venture or product, send a business or technology reporter a three sentence email, explaining in super simple language (a) what your project is, (b) why it matters and (b) who you are. That was one of the better received recommendations I made while presenting for the Lean Startup seminar held at the [...]
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Christopher Wink is the co-founder of publishing strategy firm 





