Knight Foundation funds Philadelphia Media Network ‘digital media incubator:’ thoughts

Philadelphia Media Network CEO Greg Osberg announcing Project Liberty, which includes a tech startup incubation program. Photo by Liliputing.

The parent company of the two largest paid daily newspapers in Philadelphia is making good on its pledge to launch an incubation program. We at Technically Philly first reported on that pledge last fall.

We had heard of the likely partnerships with University City accelerator program DreamItVentures and the regional Ben Franklin Technology Partners, but what did surprise me a bit was the $250,000 in funding from the Knight Foundation to give it a go.

The initiative was a sliver of the Philadelphia Media Network’s overall Project Liberty, which focused mostly on news that the media company would offer subsidized sales of Android tablets with subscriptions to its newspaper content baked in. So, I’ve been surprised by the handful of questions I’ve had about the smaller incubation portion of the project. I’m writing here to answer them.

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