The value proposition is to sign in, wait an hour or so, get an assessment of when your followers are most active online. The ask might be to then starting tweeting at those times to have the biggest impact.
So, according to this, for maximum audience, I should be tweeting at noon and in the 4pm hour on weekdays
I’m left wondering if that’s the value of social media — directing your gaze to the biggest crowd, or if it should be more spontaneously. As metrics can continue to deploy