NBC Philadelphia ‘Request for Proposals Cooperative Arrangement with Non-Profit Local News Organization’

As part of its agreement with FCC to take over majority stake in NBC Universal, Comcast pledged to, among other things, bolster local news.

A half dozen NBC local affiliates, including Philadelphia, announcing a request for proposals to partner with nonprofit news organizations is just that.

I’d sure hope attention is being paid by WHYY and its NewsWorks initiative and the Philadelphia Public Interest Information Network, both of which could create some dynamic, interesting partnerships with a broadcast outlet with a large online audience to boot.

Applications are due next Friday, July 22. Details and applications here.