John McCain ad: oh, you like Roosevelt and Churchill, too?
John McCain, the presumptive Republican nominee for President, has released a sexy new TV advertisement.
In what critics are calling the biggest surprise of all, McCain splits his face time on the ad with such obscure names as Teddy Roosevelt and Winston Churchhill, who are coincidentally perhaps the two most beloved independent conservatives who aren’t abhorred by centrist and even left of center voters and students of history.
It is a strike at putting McCain in that category. There is little question that that will be a common theme throughout the coming election, is John McCain the straight shooting/talking, populist man of the people (i.e., President Roosevelt the senior and Churchill) or is he a hawkish, opportunistic hack.
Christopher Wink is the co-founder of publishing strategy firm 
