How about having an event to increase attendance and… no one shows up? Ouch.
Well, that’s what happened for a consortium between the business school and the athletic marketing at Temple University. For The Temple News, I covered the finals of a competition that asked Temple students to make suggestions of how to increase fan turnout for athletics event. Outside of me, the pep band, the judges and the contestants, there were scarcely more than ten people there at the widely publicized event. Read the full story here or check its start below.
Earlier tonight, a pep band member submitted his name three times to a raffle in the Fox Gittis Room of the Liacouras Center. He won each time.
Attendance was indeed thin at an event intended to help improve just that, attendance at Temple athletics.
“We are very disappointed,” said Jaine Lucas, who coordinated the event, the finals of the Temple’s sports enthusiasm competition. Lucas is director of the university’s Innovation and Entrepreneurship Institute.
At times, less than 30 people, including just a scattering of fans, watched five Temple students present the six top ideas to help further attract fans to the games, matches and meets of NCAA sports at this university.”
Read the full story here or check its start below.
Photo courtesy of Ron Davis of The Temple News.